What have you done to surprise your association members and enthuse your staff?

Surprising your members (customers) can convert boredom (cneter) into excitement!

Check out this amazing video story about West Jet’s AMAZING CHRISTMAS STUNT ON PASSENGERS.

As you view the video, think about these three items that this one event achieved:

1. Surprised its customers (members)
2. Engaged and enthused its staff
3. Generated media buzz

I know you are not WestJet or a major corporation ... but ...

Think of the “activities or events” you could do to surprise your members and enthuse you staff!

Enjoy!