Wednesday, November 13, 2013

Sound strategy for associations


Former GE Chairman Jack Welch once said ...

 “Change before you have to.” 

I wonder if these companies heard him?
  • Blockbuster
  • Blackberry
  • Kodak
What about your association?
  • Are you hanging on to the way you’ve always done things?
  • Are you ignoring the wave of technology changes impacting members and prospects?
  • Are you monitoring the vast array of “things” competing with your association for the time and funds of your members and prospects?
Change before you have to is worthwhile advice!

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