Monday, May 13, 2013

5 readings for Association Executives


From Formal Strategic Planning to Strategic, Improvisatory Thinking 
By Anna Caraveli via The Demand Perspective & shared by Mark Athitakis via Associations Now 

“‘Strategic programming’ describes the mode of ‘strategic thinking’ in most associations we visited. These organizations have a gap in capabilities for continuous innovation, recalibration and swift opportunity leveraging which does not bode well for their potential for success and growth in this environment. It also has a serious gap in common sense ... The greatest mistake organizations make in planning is to assume that analysis and detailed plans will automatically translate into action.” Thanks Mark for sharing this important thinking.


The Dark Side Of Reputation Management: How It Affects Your Business (Association) By Cheryl Conner via Forbes

This is a great piece regarding online reputation management and what to do or not do if your organization is “hammered” with online reputation attacks. Best advice: do NOT respond as helps the attacker.


What to Do When the Leaders Don’t “Get It”   
By Jamie Notter 

Here was a distinct theme among the questions at one of my recent sessions: “Our leaders don’t get it. They’re clueless. Leaders don’t think they can change the culture. People see the leaders as incompetent. In the context of all that, what are we to do?” Jamie offers four insightful tips

ASA (Automotive Service Association)Reports Employee Theft, Two Executives Resign  
Report in Fender Bender

I hate these kinds of stories: A member of the association’s administrative staff associated with accounting functions used an ASA credit card for personal purchases, such as clothing and travel. He said the purchases amount to “many tens of thousands of dollars.” It is not yet known when the embezzlement activities started. What processes do you have in place to reduce your risks. Here’s a post with suggestions: 


Upfronts Not Ready for Prime-time Reality 
By Michael Wolff via USA Today

The Upfronts are a media ritual that stretches back to the early days of television. It's when networks offer advertisers a locked-in deal if they buy space for the fall season in the spring instead of waiting until the new shows air, when the costs, especially for hit shows, might likely go up. Forget the fact that there really is no longer a fall season, that a hit now is hardly what a hit was then, that television networks are themselves pale imitations of what they were — once again the Upfronts are on. Theaters are rented in Manhattan, network heads and ad sales executives are rehearsed, assorted stars are unhappily drafted to participate and, in old-fashioned variety-show format, the new shows are launched and the old patted on the back. Hum, are we in the association profession holding on to “old ways” because we’re afraid of the new?

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