Sunday, June 3, 2012

7 stories for Busy Association CEOs, EDs, Execs from FastCompany, HBR, Associations Now, Association Trends and more

Starting with the “Ignore List,” these articles will help you and others on your association management team. Feel free to share with others.

Two Lists You Should Look at Every Morning
From Peter Bregman in HBR Blog Network: “I was late for my meeting with the CEO of a technology company and I was emailing him from my iPhone as I walked onto the elevator in his company's office building. I stayed focused on the screen as I rode to the sixth floor. I was still typing with my thumbs when the elevator doors opened and I walked out without looking up. Then I heard a voice behind me, ‘Wrong floor.’ I looked back at the man who was holding the door open for me to get back in; it was the CEO, a big smile on his face. He had been in the elevator with me the whole time. ‘Busted,’ he said. To pause, prioritize and focus, make two lists:
List 1: Your Focus List (the road ahead)
List 2: Your Ignore List (the distractions)”
6 Leadership Styles, And When You Should Use Them
From FastCompany: Taking a team from ordinary to extraordinary means understanding and embracing the difference between management and leadership. Manager and leader are two completely different roles, although we often use the terms interchangeably. Managers are facilitators of their team members’ success. A leader can be anyone on the team who has a particular talent, who is creatively thinking out of the box and has a great idea, who has experience in a certain aspect of the business or project that can prove useful to the manager and the team. Click the link for details.
1. The pacesetting leader
2. The authoritative leader
3. The affiliative leader
4. The coaching leader
5. The coercive leader
6. The democratic leader

What’s Next for Strategic Planning
From Associations Now: Is strategic planning dead, or is it just evolving? Associations Now gathered five experts to discuss what smart, future-focused plans look like and how to get boards to support them. This piece summarizes comments from a panel of five association professionals.

Executives say, ‘Ready, set, GROW!’
From Association Trends: Growth strategies, diversifying revenue sources, innovative approaches to member engagement, and technology initiatives were among the topics discussed by association executives at the TRENDS Finance Live Breakfast on Key Lessons from the TRENDS Financial & Operational Excellence (FOX) Survey.

4 Membership Marketing Trends Your Association Can’t Afford to Miss
From MELISSA HARRISON via XYZ University. Because we’re all about multi-tasking and getting to the bottom line, here’s a short, sweet and to-the-point list of four membership marketing trends associations can’t afford to ignore:
1. Video
2. Mobile
3. Social media
4. Content marketing

Six Habits Of Unsuccessful Meeting Professionals
Great perspectives from Jeff Hurt at Velvet Chains: Click the link for details.
1. Being The “Know-It-All” Meeting Professional
2. Managing Numbers, Not People
3. Embracing The Status Quo
4. Refusing To Delegate
5. Never Sharing Their Opinion
6. Stealing Credit

How’s Your Association Attitude?
From Diedre Reid and Avectra: These questions are based on traits identified by Jasper Visser as signs of a good organizational attitude. Visser is a digital strategist and workshop facilitator who works primarily with museums. His recent post, The Future is About Attitude, Not Technology, got me thinking about individual and organizational attitude. You can have the biggest technology budget on the block, but if your association’s culture and attitude is stuck in the 20th century, that slick AMS or online community is only going to take you so far. When Visser looks at museums that have successfully adopted new media and technology, he sees five common characteristics that hint at the attitude organizations need to succeed in the 21st century.

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