Thursday, July 31, 2014

People Want to Associate With Winners


Back when I was a college public relations director, my boss (the vice president for development) and I had several discussions about the value of winning sports programs to the college or university.

I noted that most well-known colleges got that reputation from the success of their athletic teams. “Take Notre Dame,” I said. “Who would even know this small, Midwestern Catholic college if not for their early and frequent success on the football field.”

“While many have a ‘dumb jock’ stereotype of athletes,” I said, “when asked to think of ‘good colleges,’ many people think of colleges and universities with winning athletic programs.”

My boss wasn’t overly impressed with my position.

Tuesday, July 29, 2014

Are Key Job Interview Screening Questions Changing?



A fellow association management professional’s comment yesterday surprised me.

He said a search firm executive was conducting a screening interview for an opening for at association.

Her opening question was: 

“What five (5) blogs do you read each day?”

Sunday, July 27, 2014

Add #TestimonialTuesday to Your Association’s Member Recruitment Plan


As you may recall, I wrote recently about #ThrowbackThursdays and the opportunity it presents associations and nonprofits.

The other day, my wife shared a #TestimonialTuesday Facebook note ... correctly thinking that I might use it for an SCDdaily blog post!





Thursday, July 24, 2014

Eyes Wide Open: Should You Be the First to Interview?

Whether hiring a key executive or selecting an agency or AMC, associations and other organizations normally involve a committee and ask candidates to interview. Many set an interview schedule that involves having three to five candidates come the same day.

Colleagues often ask me ...

  • Should they be interviewed first or last? 
  • Should they to be first or last to present to a potential new client? 
(Both questions assume you have a choice on the order you are interviewed or meet with a potential client.)

Over the years, I’ve heard rationale for both. 

Tuesday, July 22, 2014

Survey Says: Top 10 Reasons Why Boards Fail


As I posted back on June 29, our panel at the upcoming ASAE Annual Meeting (#ASAE14) will present case studies on Why Boards Fail and How to Fix Them.

One of our challenges is to gather reasons for board failures, sort them, rank them and determine which to focus on during our 60-minute session (10:30 - 11:30 am, Tuesday, August 12). #asae14 LL9

Our panel decided to start by crowd-sourcing the reasons boards fail. We developed an initial list of 25 and then circulated a Survey Monkey link via Twitter, FaceBook, LinkedIn and various ASAE Collaborate groups.

140 association executives responded! Thank you!